Some figures

0: It's the age where advertisers sometimes start to target people.
10 years: in these period, there will be about 1 child on 4 who will be obese in rich countries. (if nothing is made against that).
4%: It's the number of ads which praise healthy dishes on television.
70% of advertising target children for sweets, cereals, sweet products.
76%: it's the number of children who often drink Coca-Cola (18% all the days)
76% of children say that they like publicity and a television for them is inconceivable without.

88% : of the children who know a brand of a product want to buy it (by publicity).

3000: It's the number of americain advertising we see each day.

20'000-40'000: It's estimated the average chil sees between 20'000-40'000 commercials every year.

3 billion dollars by a year: money spent by fast foods in publicity.

3 billion dollars: It's the sum spent by the advertising executives in 2000 (100 million in 1990).

188 billion dollars : In 1997, it's the money that parents spent on purchases, influenced by their children.